About Shinobi Transfers

Built by real printers, not pretenders.

Shinobi Transfers isn’t just another DTF supplier trying to ride the wave — we built the wave.

Founder & CEO — Jainit Knight


Jainit Knight, Founder & CEO of Shinobi Transfers and Managing Director of Knight Graphics, Shinobi Transfers was created out of real print experience — not guesswork or side hustles. Jainit’s been deep in the print industry since 2008, mastering every corner of the craft — from small format and offset printing to digital, wide-format, and garment printing.

He’s not just a printer — he’s a DTF technician, the guy other print shops call when their machines break down. From printer setups and ICC colour profiling to full-scale commercial DTF production, his technical skill and precision are unmatched. Shinobi was the first to bring true commercial DTF printing to New Zealand back in 2021, long before the rest of the industry even caught on.

With a career that’s touched everything — business cards, booklets, banners, vehicle wraps, signage, and apparel printing — Jainit brings a level of print knowledge that no “DTF middleman” can fake. He’s fluent in Photoshop, Illustrator, and InDesign, meaning he understands design from both the creative and production side — a rare combo that ensures every transfer that leaves Shinobi is flawless, accurate, and print-ready.

Led by experience. Driven by passion.

Managing Director — Zeena Naddaf

Zeena Naddaf, Managing Director of Shinobi Transfers, has built her own expertise under Knight Graphics’ high standards — hands-on in business card printing, signage, wide format, garment printing, and of course, DTF transfers. Now running Shinobi full-time, Zeena brings the same obsessive attention to detail and customer care that defines the brand. She knows the process from artwork upload to final print — and she makes sure every customer gets not just prints, but support and reliability that level up their business.

Our Mission: Raise the Standard of DTF in NZ

We didn’t start Shinobi Transfers to make a quick dollar — we started it to raise the standard. Too many people jumped into DTF without understanding printing. We’re here to back real businesses, screen printers, and clothing brands with a service that’s consistent, professional, and built for growth.

When you print with Shinobi, you’re not dealing with a reseller.

You’re backed by a team who’ve lived and breathed printing for over a decade — a team that understands your workflow, your challenges, and what quality truly means.

Because at the end of the day, DTF isn’t just about transfers — it’s about trust.

And that’s what Shinobi delivers.

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Future.

From over 15 years of hands-on experience across every corner of the print industry to pioneering commercial DTF printing in New Zealand, Shinobi Transfers is built on skill, innovation, and passion. Today, we lead the market with unmatched technology, precision, and support. And tomorrow? We’re committed to pushing the boundaries of DTF even further — expanding our services, supporting more brands and printers nationwide, and continuing to deliver transfers that perform, last, and elevate every business we work with. At Shinobi Transfers, your growth is our mission, and the future of NZ DTF is ours to shape.

1500+

Happy customers (Nation Wide)


Our core values

Our success is tied to yours. We’re more than a supplier — we’re a trusted partner for NZ brands, screen printers, and businesses. From expert support to consistent, on-time delivery, we help our clients grow while ensuring their trust in every transfer we produce.

We’re always pushing boundaries. From exclusive DTF technology to high-pass colour printing and wider colour gamut, we continuously evolve our processes to provide the most vibrant, reliable, and forward-thinking solutions for our customers.

Describe the tangible ways each value is demonstrated within your organization. Give examples of how employees are encouraged to embody this value, whether through specific processes, behaviors, or initiatives.